Miscellaneous Consulting, Scientific and Technical
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Proven Ways to Lose Your Next Sale (and How to Avoid It)
Here are some of the danger signals to recognize that can help you avoid unnecessary losses.
Think Your Way to Success
It’s all about using your head: Success depends on being among the few others count on to get the job done right – and that takes thinking. Here are some questions that can serve as a guide to thinking your way to success.
Sales Pitches That Don’t Sell
Thoughtful salespeople and marketers are aware of the words they use with customers. Do they send the right message? Are they helpful in closing more sales? Or are they repeated endlessly without thought or meaning?
How to Make Customers Feel Valued
Most businesses do a fairly good job of “pleasing” customers, but that bar isn’t nearly high enough. Far too many believe that giving them a good deal or schmoozing them is all it takes. But customers spend their money where they feel valued, not on businesses they like or where they’re treated nicely. Here are some ways to meet the major challenge of making your customers feel valued.
Why Prospecting Fails and What To Do About It
How to engage prospects so they want to find you. It’s called Pull Prospecting.
Why Companies Can’t Get Marketing Right
Marketing has nothing to do with your company or what it sells. Marketing is 100 percent about what your customers want and what’s in it for them.
The World’s Best Business Tool
Many of the problems businesses experience aren’t caused by a failure to act, but a failure to think.
What Stops Salespeople From Moving Forward?
In sales, there’s nothing as valuable as gathering and putting together pieces of intel, making the connections, and discovering the patterns. While a positive mental attitude is always good, it takes something more to propel salespeople forward. It takes the right actions.
The Big Job Is Keeping Customers — Happy
The challenge of keeping customers happy may be the single most pressing task in business today. It takes all the skill, energy, and smarts we can muster to meet that challenge. But it can be done.
Why Start A New Year Strong, But Not End That Way?
Too many salespeople believe their own New Year baloney. Here are seven actions in an actual strategy to make sure the end is even better than the beginning.
Why Are We Still Telling Customers What To Do?
Nobody Believes Us: Here’s why telling customers what to think and buy holds us back and blinds us to what we can learn by aligning our actions and messages with what customers really want and need from us.
So You Want To Make The Right First Impression
Every day is first impression day: The best way to make the right impression — to show who you really are — is by focusing on those you want to influence.
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