Miscellaneous Consulting, Scientific and Technical
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Think Like a Customer or Lose the Sale
Conventional wisdom tells salespeople to put the customer first, but never think like them. But here’s why that simply doesn’t ring true.
Don’t Let Low-Hanging Fruit Hold Back Your Sales
Choose to pursue this and fall into the trap of competing for business in the piranha-like pool of customers who treat every type of sale the same: price trumps quality, reliability, and guarantees. There’s a better way.
How to Avoid Losing Customers to Competitors
When a competitor walks away with an account, no one saw it coming or what went wrong. What’s the best strategy for keeping encroaching competitors away from your customers?
Crack the Prospect Code and Win More Sales
To turn more prospects into customers, learn how to crack the prospect code: Get them to buy you before trying to get them to buy what you’re selling.
Commercial Funding Launches Spanish Language Website
This new site supports Spanish speaking metalworking business owners in the U.S.
How to Avoid Losing Customers to Competitors
What’s the best strategy for keeping encroaching competitors away from your customers?
Strategic Changes for Closing More Sales
What we first learn in our early training indelibly sticks with us for guidance. But new demands and expectations call for different ways to keep up and stay relevant. Here are five changes to consider.
How to Make the Right Reputation
In today’s highly competitive workplace, reputation makes a difference. It needs to be shaped and managed to reflect the way you want to be viewed. When all is said and done, your reputation is what you make it.
How to Get Ahead Faster – and Stay There
Getting ahead shouldn’t depend on lucky breaks, favoritism, or even hard work. It should be in our control . . . and here are some certain behaviors that will help you stand out from the crowd.
How to Avoid Making Stupid Mistakes
Most mistakes are just plain thoughtless, unintentional – and stupid. But once the genie is out of the bottle, the damage is done. What do we do about it? Here’s how to avoid making stupid (and possibly harmful) mistakes in the first place.