Metalworking manufacturers are laser focused on profitability, and doing so cautiously, partnering and collaborating with supplier innovators to address their challenges at every turn, such as being more productive in a tight labor market. The implementation of automation, robotics and digitalization, as well as trends such as AI, continue to rule the future of the shop floor.

The manufacturing business climate remains steady, with continued expansion expected. One survey found that the expected growth rate in production during the next 12 month period was up 2%; the expected growth rate for capital investments during that same period was up 1.3%.³

Another survey found that manufacturing revenues are expected to increase 2.1% in 2024, while the manufacturing sector is expected to grow slightly.²

Metalworking shop leaders are actively seeking and utilizing products, services and technologies that will transform their productivity in welding, machining, metal fabrication and forming, tooling & workholding and measurement & inspection processes, and supporting functions.

Fabricating & Metalworking is excited to partner with you to share your marketing messages with our readers as they continue to seek solutions that will support competitive differentiation, as well as maximize their output with their existing workforces.

Backed by the support of suppliers, readers continue to invest:

• 83% of our readers have purchased a product or service after seeing it in Fabricating & Metalworking.¹

• After viewing an ad or reading an article in Fabricating & Metalworking, 75% of our readers have collected information for purchase; and 79% have visited a company’s website.¹

• 87% of our readers are involved in purchasing decisions, either direct purchasing, specifying or recommending products.

• 74% of our readers plan to make capital expenditures in 2025.¹

¹  Publisher’s Survey, July 2024
²  “ISM World 2024: Semiannual Forecast”
³  NAM’s “Outlook Survey, Second Quarter 2024”